Objective:

We’re looking for a Social Media & Community Manager who can make our brand top of mind on TikTok, Instagram, and Pinterest—creating a strong, personal connection with our audience and driving real engagement.

Key responsibilities:

Social Media Strategy & Management

• Develop and execute a social media strategy to position The Room as a strong, personal brand.
• Manage and oversee Instagram, TikTok, and Pinterest channels.
• Develop untouched social media channels such as Instagram Threads
• Develop and implement innovative content ideas for multiple platforms, including Pinterest, email, TikTok, and Instagram.

Community Engagement & Growth 

• Actively engage with followers and fans across all social media platforms.
• Foster conversations, respond to comments & DMs, and ensure the community feels heard.
• Grow and nurture our online community, increasing followers and engagement authentically.

Influencer & Brand Collaborations 

• Identify and onboard new international content creators for partnerships.
• Maintain strong relationships and clear communication with existing influencers for long-term collaborations.
• Report on the results of influencer collaborations.
• Ship items and follow up on collaborations.
• Establish brand collaborations that align with our vision.

Content Creation & Performance Analysis

• Create moodboards to prepare for upcoming drops.
• Create relevant content following social media trends 
• Repurpose and rework content for the website and social media.
• Analyze content performance to understand what drives traffic and revenue.

Collaboration with External Partners

• Work closely with our digital marketing agency, providing necessary content and insights.

Preferred qualifications:

• Minimum of 2 years in a similar role, preferably in fashion, lifestyle, or a related industry.
• Education: Bachelor's degree in Communications, Marketing, or a related field.
• Industry Knowledge: Strong understanding of international content creators, influencers, and brand collaborations.
• Trend Awareness: A keen eye for emerging social media and fashion trends, always staying ahead of the curve.
• Collaboration Skills: A team player who thrives on working with influencers, creators, and brand partners.
• Analytical Mindset: Data-driven approach to content strategy, with the ability to analyze performance metrics and optimize content accordingly.
• Creative Storytelling: Ability to turn social media trends into engaging, high-performing content.
• Social Media Expertise: Hands-on experience managing TikTok, Instagram, and Pinterest, with a deep understanding of platform-specific best practices.

What we offer:

• The opportunity to be part of a fast-growing fashion start-up that is making waves in the industry.
• A dynamic, fashion-forward environment where creativity, innovation, and e-commerce excellence come together.
• A competitive salary because we know talent deserves to be rewarded.
• The once-in-a-lifetime chance to star in our viral TikToks—whether you’re a natural in front of the camera or just really good at pretending you are.
• Daily lunch break discussions about potential White Lotus plot twists—because work-life balance includes theorizing about wealthy people’s bad decisions.

How to Apply:

Send your cover letter + resume to careers@theroomantwerp.com.